Data and reporting without analysis is meaningless. Find out how much traffic is coming to your website, where they are coming from and which traffic sources convert the best.
Analytics Set Up
Make sure you have google analytics set up properly and are correctly tracking ecommerce stats. Our set up process may include goal funnels, site search tracking, adwords integration, webmaster tools integration, advanced segments, profile filters, and custom dashboards.
We provide high-level, weekly reports to track your year-over-year sales growth. On a monthly basis, you will receive a more detailed report customized to the KPI's most relevant to your business objectives. It will include all marketing campaigns and traffic sources pertaining to your online business.
We are able to pull actionable analysis from a mountain of data to uncover problems and discover new opportunities for growth. We review attribution models to understand how different marketing channels are working together and make educated decisions on where to allocate budget dollars.
“IFP Marketing is responsive and better yet, focused on being proactive with regards to online marketing and SEO. Megan’s experience in the specialty food arena is invaluable for River Street Sweets and we are excited to be growing our online business with IFP Marketing’s strategies.”
River Street Sweets
“We have a constant flow of new leads thanks to this amazing SEO company. They gave us all the tools to convert leads into customers.”
CEO & Founder
“This incredible team managed to not only get us top positions on Google for all of our top keywords, but they kept us there, as well! I would highly recommend this company to anyone.”