Data-Driven Marketing That Actually Moves the Needle

IFP Marketing helps e-commerce brands in food, gifting, and specialty retail grow through smart SEO, paid search, and market intelligence — with the hands-on attention a boutique agency delivers.

What We Do

Paid Search

Strategic campaign setup and ongoing optimization built to maximize your return on ad spend — search, shopping, Performance Max, Demand Gen and retargeting

Organic Search

Data-driven SEO strategy covering technical health, content optimization, and keyword growth. We're also ahead of the curve on AI-style search visibility.

Market Intelligence

Competitive analysis, opportunity backlogs, and 90-day experiment plans so you always know where to focus and why.

About IFP Marketing

IFP Marketing is a boutique digital marketing consultancy specializing in specialty food, gifting, and e-commerce brands. For over a decade, we’ve grown almost entirely through referrals — which, not coincidentally, is exactly the kind of organic growth we help our clients achieve.

Mission.

To deliver honest, profit-focused marketing strategy that treats every client’s budget like our own.

Vision.

To be the long-term growth partner that brands turn to when they’re ready to stop guessing and start winning.

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Clients We Worked With

Aunt Ruby's Peanuts logo
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Savory Pantry logo
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Why Choose Us?

IFP Marketing was built on two principles that drive everything we do. The “I” stands for Integrity — we tell you what you need to hear, not what you want to hear. The “P” stands for Profit-focused — because traffic and clicks don’t pay the bills. Every recommendation we make is evaluated against your bottom line, not just your dashboard.

We work as an extension of your internal team. That means we take the time to understand your business, your people, your seasonality, your margins, and your goals before we ever make a move. When we recommend spending your money somewhere, it’s because we’d spend our own money there too.

Ready to Grow?

Whether you're looking to improve your search rankings, get more from your ad spend, or build a smarter marketing strategy — let's find out if we're a good fit.
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Let us together build a flourishing business

Most agencies optimize for metrics. We optimize for outcomes. There’s a difference between an impressive ROAS number and actually growing a profitable business — and we never lose sight of which one matters.

Your Trusted Partners

Your Team, Extended

We don’t hand you off to junior staff or disappear after on-boarding. You get senior-level attention, honest strategy, and a partner who treats your marketing budget like it’s their own.

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